Starting Out

5

 

You can make your day care stand out from the crowd, set it apart from the competition and as such, keep it full to capacity with children of happy parents. In order to achieve this desirable end you can take some small, cheap, easy to implement steps that will guarantee results.  Some take a little effort, others a little thought and some a little money but that investment in your business will supply you with unique selling points that will ensure the success of your day care. 

More on How To Make Your Day Care Stand Out And Be More Profitable!

Popularity: 6% [?]

Filed under Blog, Starting Out by  #

10

 We’re all aware of the recession, heard about the continuing economic downturn and are already tired of listening to the doom and gloom emanating from the experts.  All of this has you now wondering if this is a good time to start a day care business.  Honestly, this could be a great time to start your new child care business.   A recession for one business could mean a gold mine for another.  Certain ventures will flourish in the toughest of financial times – because they research, identify a niche market and service the need of that market.

More on Why You Should Start A Day Care In A Recession

Popularity: 5% [?]

Filed under Blog, Starting Out by  #

7

I spoke to a local day care owner today who is opening a daycare center.  Yes, she is an existing daycare operator with a fine creche and afterschool situated in a converted house and two mobile homes.  However, she is bravely venturing into the realm of custom daycare center on a grand scale.

More on Opening A Daycare Center

Popularity: 7% [?]

Filed under Blog, Starting Out by  #

0

Roll up!  Roll up!  We are delighted to announce that we now offer a complete Ebook on starting a day care with our Start A Day Care DVD & Kit.  Which means you get all of the following:

More on Complete EBook When You Buy Our Start A Day Care DVD & Kit

Popularity: 3% [?]

Filed under Blog, Starting Out by  #

8

So, you're biting the bullet, quitting the 9 – 5 and starting your day care however, you're only now realizing what you've let yourself in for as you survey the mounting tasks and decisions to be made e.g. are daycare franchises for you, should you have a montessori day care as opposed to other curriculums and numerous other weighty questions.

More on Daycare Franchises? Montessori Day Care? So Many Choices!

Popularity: 5% [?]

Filed under Blog, Starting Out by  #

3

 Let’s not confuse daycare requirements and day care regulations.  One is the building block upon which the other is built.  Day care regulations are in place in order to ensure that minimum standards of care are adhered to.  Thereafter you are required to ensure they are applied in a relevant fashion within your day care.

More on Are Daycare Requirements And Day Care Regulations The Same Thing?

Popularity: 5% [?]

Filed under Blog, Starting Out by  #

4

Day care licensing (or day care certification) knowledge and information is a necessary prerequisite if you wish to start a day care.  Adequate preparation translates into a much smoother day care licensing application procedure and a better chance of success.  You will discover, through thorough research, whether or not you are suited to starting a day care business as well as all the necessary requirements you must have in place for a day care license. 

More on Day Care Licensing And Certification – What You Need To Know

Popularity: 8% [?]

Filed under Blog, Starting Out by  #

1

 So, you want to start a day care.  But remember, while you may be busy with the endless tasks attached to starting a day care all that work will mean nothing if the public don't know you exist. Marketing your new service is an ongoing and vital concern when opening a day care.   It is imperative that you get your name out there …and keep it out there.  You don't want to spend a fortune but you need to find a way to make your service stand out.  Fear not, there is a way to make the opening of your day care a memorable one.

More on Start A Day Care? The Magical Marketing Event That Will Have You Full In No Time!

Popularity: 3% [?]

Filed under Blog, Starting Out by  #

2

So, you go through the nail biting, back breaking process of starting your day care, you throw open your doors and you panic!  Where's the customers?  How do I get 'em?  You don't have to haul them in off the street by the hair (they probably won't be terribly receptive and it could get messy from a legal perspective!).  But there are effective methods of marketing your day care locally that anyone (yes, even you non marketing, 'I don't do sales' type) can do.

More on Tips For Marketing Your Day Care Locally

Popularity: 3% [?]

Filed under Blog, Starting Out by  #

2

You need a marketing plan for your day care if you are going to survive and continue attracting clients …unless you have the four leaved clover that I've been looking for (give it back!).  Successful marketing is an ongoing, set of processes that, once set in place, are easily maintained on a consistent basis. Consistency is the key to ensuring that you have a permanent, visible presence in the marketplace.

I tend to divide my marketing into two main categories – local and internet.  So, let's start with the local based stuff by going back to basics and talking about branding your business.  While some of this may seem pretty obvious it actually raises key issues that many people gloss over.  A vital consideration before you begin is deciding on a name and logo for your day care business. 

Don't forget this will hopefully remain with you for a long time to come and become synonomous with those qualities you consider integral to your business.  So, you need to decide if your name will denote clean cut, expert professionalism?  Or maybe you wish to portray your business as a happy, child friendly realm of fun and frolics?  Perhaps your image will be one of a warm, nurturing and caring home from home? Either way, your day care name will need to reflect those qualities.

The next logical step in your local marketing plan is signage – and the power of a good sign should never be underestimated.  This is a once off investment that will pay dividends for years to come.  Your sign should be a snap shot of what is great about your business i.e. professional, expert, caring, warm, homely. 

I would consider having multiple signs made (including temporary correx signs and banners should the need arise for specific events).  Look into installing
signs in areas of high visibilty (check what permits are required first).  See if any local businesses would be willing to display your sign for free. I have had many clients come back to register their kids with me as a result of passing my signs over the years.  I stuck in their minds when it came to day care…and that's what you want!

 

More on Importance Of Day Care Name And Sign

Popularity: 11% [?]

Filed under Blog, Starting Out by  #

Register Login